Project Description
Challenge
We’ve loved working with ABBVIE and our events at Science Week in Sligo IT acts as a wonderful showcase of our partnership. We’ve worked with ABBVIE across the country to leverage their existing outreach assets and train their staff on how best to engage with young audiences. Through our half day workshops, interactive demonstrations and talks ABBVIE has an active and trained cohort of staff. During Science week at Sligo IT, some of these staff crewed several pop up stands positively interacting with hundreds of families over the course of the day. The end result being a full day of engagement with a diverse group aimed at real impact for the audience and ABBVIE staff.
Strategy
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Approach
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The Process
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Results
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CONVERSIONS
ROI
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SUCCESS RATE